Getting Back to the Heart of the Matter

OK, this is not going to be a mushy post about emotions, feelings, selling and commercialization. It’s straight talk about who you are as a Person of Worth. Each one of us has a structural underpinning grounded on our core personal values.

When’s the last time you were in touch with your core personal values?

The answer to my question should be: Daily. Consistently. How did you answer my question?

Core personal values involve our ethics and the value system which reinforce our ability to scrutinize situations and guide ourselves through our business and personal lives. Core personal values are not like a set of clothing that you chose to wear sometimes, and leave in your closet for other situations.

Core personal values are your second skin. Your personal mantra. What are yours?

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