Are you wondering why customers and investors aren’t clearing out their calendars to meet with you to discuss your venture or your company’s products/services/platforms?
Perhaps you are boring them to pieces. Perhaps you are fading into the wallpaper. Perhaps you are being perceived as a commodity.
Even if you are a university researcher, student entrepreneur, technical sales person, consultant, or engineer. I’m sure I left somebody out of this list. If so, consider yourself included: you know who you are.
It’s not only that they don’t have time for you. They don’t have time. Period. For anyone, including themselves.
We know all about lack of investor and customer time in the sales world. [Read more...]